Media monitoring

Total Media Monitoring – all media content in one place

Mass media and their content are our passion and our core business. Choose any topic, and we will quickly deliver everything the media publish about it. In addition, the Total Media Monitoring paradigm lets us store and analyse all media content directly. As a result, our searches stay truly comprehensive.

Press clipping – complete coverage of print media

No one can read every newspaper each morning. For that reason, we monitor all daily newspapers, magazines and print publications. The press clipping service gathers and delivers every item related to your topics in one place.

Daily media report – essential news at a glance

When you need only the key information and have no time for full reports, the daily media report provides a concise overview of the items most relevant to your company, institution or organisation. You can choose daily, weekly or periodic reports. In addition, we prepare summaries for any field of interest in Croatian or other languages, and for regional, European or global markets.

Alert – instant notification when your name appears in the media

Our real-time alert system notifies you the moment any media outlet mentions your company, brand, institution or topic. You receive the alert immediately after a print, online, radio or TV outlet publishes the content.

Audio clipping – accurate monitoring of radio content

Wondering what people say about you on the radio? Unsure how to collect and organise radio material? Presscut’s audio clipping records national radio stations throughout the day, and our team monitors regional and local broadcasts. Through our collaborator network, we cover any radio content in Croatia.

Video clipping – TV content recorded 24/7

Looking for a TV segment about your organisation? Need continuous monitoring of a specific topic? With video clipping, we capture national, regional and local TV content in high-quality digital format. At the same time, our system records television channels 24 hours a day, seven days a week.

Web Hunter – monitoring 2000+ news portals in real time

Web Hunter tracks more than 2000 Croatian online portals. It delivers targeted information the moment it appears. In addition, our system ranks and classifies all collected content so you can make faster and better-informed decisions.

Social media monitoring – 2 million posts saved daily

Presscut monitors all major social networks, including Facebook, X (Twitter), Instagram, TikTok, YouTube and Reddit. Our systems process and store more than 2 million posts every day. This gives you a complete view of online conversations, sentiment and trends related to your brand, organisation or key topics.

In parallel, we classify, filter and link social media content with other media sources to give you a clear and real-time overview of the entire digital landscape.

International clipping – global media insights

We work with international media monitoring organisations, which allows us to provide international clipping. Our teams source media content from around the world and maintain continuous monitoring of print and electronic media across the region.